Die deutschen Agenturen haben endlich die Weihnachtsspots für sich entdeckt – und das ist auch gut so. Die Verbraucher werden es ihnen danken.
Source: WUV
In what has become something of a tradition, Game of Thrones was the most pirated TV show of 2015.
This marks the fourth straight year that HBO‘s George R.R. Martin-sourced fantasy series was stolen more than any other TV show, continuing a streak that’s been in place since season two. It’s important to note that illegal download stats are unofficial estimates, but theGame of Thronesnumbers so greatly outstrip number two “winner”The Walking Dead that it’s no contest.
Game of Thronesis …read more
Source: Mashable
Source: MM Konstkompass
Eifersüchteleien, Skandale, Streitereien – das Jahr 2015 wartet aus Sicht der Agenturen mit dem ein oder anderen Eklat auf. W&V Online stellt die fünf größten Aufreger des Jahres vor.
Source: WUV
Die Agentur präsentiert den Reka-Katalog für die Sommersaison 2016. …read more
Source: Persoenlich
Advertising Agency: Leo Burnett, London, UK
Creative Directors: Phillip Meyler, Darren Keff
Copywriter: Alex Moore
Art Director: Lewis Beaton
Graphic Designer: Marc Donaldson
Source: Ads Of The World
An awakening of terror in France
Source: Mashable
Advertising Agency: Cossette, Montreal, Canada
Chief creative officer: Antoine Bécotte
Creative Directors: Barbara Jacques, Richard Bélanger, Richard Rochette-Villeneuve
Copywriters: Richard Rochette-Villeneuve, Linda Dawe
Art Directors: Louis-Pier Charbonneau
Retoucher: Daniel Carrier
Additional credits: Olivier Charbonneau, Mélissa Gilbert
Published: December 2015
Source: Ads Of The World
Source: MM Konstkompass
“Wenn der Partner zum Tyran wird”: So die Botschaft in der neuen Kampagne der Frauenzentrale. …read more
Source: Persoenlich
Der weltweite Wearable-Markt soll in den nächsten Jahren stark zulegen. Smartwatches bleiben zwar das dominante Segment. Doch es werden neue Produktkategorien sein, die das Wachstum ankurbeln, wie die IDC-Analysten glauben. …read more
Source: Netzwoche
Volvo und der renommierte Göteborger Kreativ-Hotshop Forsman & Bodenfors bauen ihre langjährige Kundenbeziehung weiter aus: Der Autohersteller hat die Schweden zur weltweiten strategischen Leadagentur ernannt.
Source: WUV
You have more help than ever to score a New Year’s date, thanks to the abundance of tech geared toward finding that perfect special someone.
“This is the first year I am not stressed about finding a date,” says 40-something Manhattan-based singleton Ralph Sutton. He says today’s apps “allow you to cast the widest net possible.”
“If you’re looking to date, it appears nonsensical if you’re not using an app or technology in some way to meet someone,” …read more
Source: Mashable
Mitten im Herzen Singapurs lädt der Botanische Garten zum Spaziergang ein. Die Unesco hat ihn mittlerweile zum Weltkulturerbe erhoben. Eine Besonderheit, denn es ist der erste tropische Botanische Garten weltweit und der erste Garten in Asien überhaupt, der diese Auszeichnung erhalten hat. Ein Streifzug. …read more
Source: MM Konstkompass
“Das Polybähnli von Luca, 4” spielt die Pastorini-Kampagne weiter. …read more
Source: Persoenlich
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Best Buy and JC Penney continue their holiday sales, while TiVo promotes a new DVR model that lets the user skip commercials at the touch of a button (and brings peace to the family at the same time).
Giorgio Armani turns to the tried-and-true “shirtless male model in black and white photography” technique to promote the “Acqua Di Gio Profumo” fragrance. And Smirnoff hasT.J. Miller and Thomas Middleditch, of HBO’s “Silicon Valley,” carpool from Los Angeles to New York with two unknown young women.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Best Buy and JC Penney continue their holiday sales, while TiVo promotes a new DVR model that lets the user skip commercials …read more
Source: AdAge
Advertising Agency: Altmann + Pacreau
, France
Creative Director: Olivier Altmann
Account Managers: Edouard Pacreau, Quentin Grimal
Production: Wanda
Directors: Bobby & Wing
Post-production: Prodigious
Source: Ads Of The World
Vertikom, Deutschlands viertgrößte unabhängige Agenturgruppe, ernennt Ilja Grendel zum Chief Marketing Officer.
Source: WUV
Kein Land sei frei von Attacken, sagen die Analysten von IDC. Das ist gut für die Sicherheitsanbieter. Deren Umsätze kletterten im dritten Quartal 2015 um knapp 10 Prozent. …read more
Source: Netzwoche
France’s far right National Front won more support than any other party in the first round of regional elections Sunday, according to polling agency projections, in a new boost for Marine Le Pen’s anti-immigration strategy and a new blow to President Francois Hollande’s Socialists.
The projections put National Front candidates on top so far in six of France’s 13 newly drawn regions. But Sunday’s voting was only a first round, and some mainstream voters may steer away from …read more
Source: Mashable
Twists don’t have to be so complicated.
Advertising School: Miami Ad School Europe, Hamburg, Germany
Creative Directors: Niklas Frings-Rupp, Marc Vosshal, Tobias Holland, Patrik Hartmann
Art Director / Copywriter: Proy Busayarin Bussayajirapong
Photographer: Mototrend
Source: Ads Of The World
Zürcher Agentur realisiert Migros-Kampagne für “Total Black Express”. …read more
Source: Persoenlich
Source: MM Konstkompass
Die angeblichen Award-Manipulationen von Jung-von-Matt-Chef Thomas Strerath werden Gegenstand einer juristischen Untersuchung. Damit gerät auch GWA-Chef Wolf-Ingomar Faecks unter Druck.
Source: WUV
Laut der Melde- und Analysestelle Informationssicherung (Melani) treibt eine neue Variante von Teslacrypt ihr Unwesen. Antivirenlösungen könnten die Ransomware zwar zerstören. Dies bewahre die Opfer aber nicht vor Schaden. …read more
Source: Netzwoche
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