Monthly Archives: January 2016
Apple shows what iPhone cameras can do in stunning new campaign
Apple has collected some of the best photos shot on the iPhone 6S to plaster on billboards and magazines all over the world.
The campaign — part of Apple’s annual World Gallery — pulled together 53 images from photographers in 26 different countries found on photo sharing sites and other online photo destinations
This year, the company looked for photos that showcased humans in moments of everyday beauty.
Like last month’s “Start Something New” campaign, the the …read more
Source: Mashable
Berlin erhöht Druck auf Flüchtlinge: "Wir erwarten, dass Ihr in Eure Heimat zurückgeht"
Die Willkommenskultur in Deutschland hat Grenzen: Die Bundesregierung will straffällige Flüchtlinge auch in Drittländer abschieben. Wie und unter welchen Bedingungen ist unklar. …read more
Source: MM Konstkompass
Über die tragische Lüge eines PR-Beraters
Ein PR-Profi setzt die erfundene Geschichte in die Welt, ein Flüchtling sei wegen der desolaten Zustände in Berlin gestorben. Ein Lehrstück zum Thema PR-Gau ist jedoch nicht angebracht. Die Ereignisse in Berlin künden eher von einer menschlichen Tragödie.
Source: WUV
E-Health und Uberisierung am Neujahrszyklus
Adesso hat in Zürich Kunden und Partner auf das neue Jahr eingestimmt. 170 Gäste folgten der Einladung. Highlight war ein Ausblick von Andy Fischer, CEO von Medgate, zur Zukunft der medizinischen Versorgung. …read more
Source: Netzwoche
Seek: Canoe
Advertising Agency: Clemenger BBDO, Australia
Creative Chairman: James McGrath
Executive Creative Director: Ant Keogh
Creative Directors: Richard Williams, Anthony Phillips
Executive TV Producer: Sonia Von Bibra
Senior TV Producer: Karolina Bozajkovska
Senior Print Producer: Nick Short<br …read more
Source: Ads Of The World
The poisoning of Flint, Michigan
In the summer of 2014, Lee-Anne Walters — a mother of four in Flint, Michigan — noticed something strange. Guests in her swimming pool developed “scabies-like” rashes. Her family’s hair was thinning and falling out. One of her 4-year-old twin sons, Gavin, was not growing. He developed speech problems. Her husband developed abscesses.
There were “all these different things,” but “we weren’t putting it together,” she said.
By fall, when water in her faucet began running yellow and brown, Walters knew: The water …read more
Source: Mashable
"Wir würden von so einer Form des Marketings abraten"
Es ist der Stoff, aus dem die Marketing-Träume sind: Eine witzige Twitter-Diskussion zwischen Kunde und Unternehmen bringt jede Menge Buzz im Social Web und den Medien. Netflix Deutschland hat scheinbar zufällig davon profitiert. Aber wie glaubwürdig ist das? Und was bringt das der Marke wirklich? W&V Online hat darüber mit Stefan Rymar von der Social-Media-Agentur Elbkind gesprochen.
Source: WUV
IBM kauft Ustream
Ustream gehört bald zu IBM. Der Streaminganbieter hat monatlich über 80 Millionen Nutzer. …read more
Source: Netzwoche
Western Union Digital: American Dreamers
Advertising Agency: Quirk Creative, San Francisco, USA
Director: Gaelan Connell
Art Director: Kristina Litvin
Director of Photography: Sam Joos
Account Director: Meryl Draper
Creative: Jon Wignail
Creative Support: Joe Gish
Published: October 2015
Source: Ads Of The World
Frank Underwood 2016 is putting America back on track in new 'House of Cards' teaser
PASADENA, Calif. — Frank Underwood is putting America on track (and covering up his tracks) in 2016 in a new teaser released by Netflix
The fourth installment of the Netflix political drama, which premieres on March 4, promises the election campaign will be dramatic as ever.
SEE ALSO: ‘House of Cards’ Season 4 has a premiere date and new trailer
We’re only getting started#FU2016 #HouseofCards pic.twitter.com/rVybk7aFmT
— House of Cards (@HouseofCards) December 16, 2015
Have something to add to this story? Share it in the comments. Read more…
Source: Mashable
Allianz-Chef Oliver Bäte zur Niedrigzinspolitik: "Was die EZB betreibt, ist finanzielle Repression"
Source: MM Konstkompass
Ander Group: Punkte sammeln zum Nestle-Jubiläum
Das Untenehmen lanciert zum runden Geburtstag drei Verlosungen. …read more
Source: Persoenlich
BSSP Acquires Creative Boutique Union Made
Independent agency Butler, Shine, Stern & Partners has acquired creative boutique Union Made, bringing the shop’s founder Keith Cartwright on as executive creative director.
Mr. Cartwright will team with BSSP vet Tom Coates, who is being promoted from creative director to executive creative director. The pair will take the reigns on running the agency’s creative department, reporting to agency founder John Butler, who moves into the newly created post of chief creative officer.
“Like any company that wants to stay relevant, you empower people and that’s what this is about,” said Mr. Butler. “I finally found two guys who can take this place to the next level. I’m not going anywhere tomorrow, but I’d be lying if there wasn’t a succession place in mind.” The agency’s current client roster includes Mini, HTC, Nature Made, Greyhound, Blue Shield of California, Logan’s Roadhouse and El Pollo Loco.
Independent agency Butler, Shine, Stern & Partners has acquired creative boutique Union Made, bringing the shop’s founder Keith Cartwright on as executive creative director.
Mr. Cartwright will team with BSSP vet Tom Coates, who is being promoted from creative director to executive creative director. The pair will take the reigns on running the agency’s creative department, reporting to agency founder John Butler, who moves into the newly created post of chief creative officer.
“Like any company that wants to stay relevant, you empower people and that’s what this is about,” said Mr. Butler. “I finally found two guys who can take this …read more
Source: AdAge
Amnesty International: Family tree, 2
Not everything should stay in the family.
Advertising Agency: Carne, Lima, Peru
Executive Creative Director: Jose Riveray Pierola
Head of Art: Piero Oliveri
Copywriter: Alejandro Canciobello
Art Director: Yoshi Ishikawa
Photographer: Alex Freundt
Producer: Javier Correa
Source: Ads Of The World
Netflix sagt VPNs den Kampf an
Netflix-Nutzer sollen bald nicht mehr via VPN auf ausländische Netflix-Angebote zugreifen können. Wie Netflix das technisch anstellen will, ist unklar. …read more
Source: Netzwoche
Facebook-Großauftrag: Arvato löscht Hass-Kommentare
Facebook hat die Bertelsmann-Tochter Arvato mit der Überprüfung und Löschung von Hass-Kommentaren beauftragt. Bei Arvato in Berlin sind angeblich mehrere hundert Mitarbeiter damit beschäftigt.
Source: WUV
20 bizarre product taglines from CES 2016 in 80 seconds
Each of the thousands of products at CES 2016 comes with a tagline to describe what it does, and some of them can get a little strange. We picked out 20 of our favorites and let a company representative give us their best pitch.
Features taglines from AEE, AmpMe, Kristall, 360 Total Security, MacKeeper, Stack, Neato Robotics, Arcimoto, EyeLock, Leeo, EDYN, Ultimaker, Beddit, Oco, Ring, Roost, Piq, Kwilt, GoSun and Halo. Read more…
More about Roost, Halo, Ring, Tech, and Apps Software …read more
Source: Mashable
Börsenausblick: Zahlen in USA, Zins-Spielraum in China, Bärenmarkt im Dax
Der Dax hat die Gewinne eines Jahres binnen einer Woche fast aufgezehrt. Seit seinem Rekordhoch hat der Index mehr als 20 Prozent verloren – ein Zeichen für einen Bärenmarkt. In den USA beginnt die Berichtsaison, und in China hoffen Anleger auf Zinssenkungen der Notenbank. …read more
Source: MM Konstkompass
Publicis: Gästen aus aller Welt die ganz persönliche Schweiz zeigen
Die Agentur bringt mit einem Social-Media-Wettbewerb für Swiss Gäste und Gastgeber zusammen. …read more
Source: Persoenlich
Fiat Chrysler Set to Add FCB, DDB To Roster
Fiat Chrysler Automobiles is set to add Interpublic’s FCB and Omnicom’s DDB to its roster.
According to people familiar with the matter, FCB Chicago is poised to pick up a significant amount of work for both Jeep and Fiat, and it’s believed that DDB Chicago is set to be the lead agency for Alfa Romeo in the U.S. only. The marketer also recently tapped Translation for a Jeep global assignment.
Fiat Chrysler Automobiles, or FCA, brands include Chrysler, Dodge, Jeep, Fiat, Alfa Romeo and Maserati. The company ranks as the 8th-largest U.S. ad spender, shelling out $2.25 billion in 2015, according to the Ad Age Datacenter.
Fiat Chrysler Automobiles is set to add Interpublic’s FCB and Omnicom’s DDB to its roster.
According to people familiar with the matter, FCB Chicago is poised to pick up a significant amount of work for both Jeep and Fiat, and it’s believed that DDB Chicago is set to be the lead agency for Alfa Romeo in the U.S. only. The marketer also recently tapped Translation for a Jeep global assignment.
Fiat Chrysler Automobiles, or FCA, brands include Chrysler, Dodge, Jeep, Fiat, Alfa Romeo and Maserati. The company ranks as the 8th-largest U.S. ad spender, shelling out $2.25 billion in 2015, according to …read more
Source: AdAge
Specsavers: Fawlty car
Production Company: Blink
Director: Tim Bullock
Creative Director: Graham Daldry
Creatives: Simon Bougourd, John Cleese, Neil Brush
Producers: Ewen Brown, Sam Lock
DoP: Stephen Keith Roach
Post production: MPC
Editor: Mark Burnett
Source: Ads Of The World
Huawei stellt High-End-Phablet Mate 8 vor
Erst letzten Herbst hat Huawei an der IFA das Mate S präsentiert. Nun legte der chinesische Hersteller an der CES 2016 nach und zeigte ein neues Smartphone: das Mate 8. …read more
Source: Netzwoche
Alpenglühen Film heißt jetzt N-Glow
Die 2011 von dem Fernsehjournalisten Nick Golüke gegründete Filmproduktion Alpenglühen benennt sich um in N-Glow Film and New Media. Parallel dazu expandiert die Firma und wagt sich in neue Geschäftsfelder.
Source: WUV
NTSB releases first photos of freighter sunk by Hurricane Joaquin
It’s been three months since the cargo ship El Faro was sunk in the midst of the powerful Hurricane Joaquin and the National Transportation Safety Board has finally released photos and video showing the vessel at its final resting place somewhere northeast of the Bahamas
The photos were released Sunday evening as federal investigators mulled another mission to attempt to recover the ship’s “black box.” The El Faro sank Oct. 1 as it traversed the Atlantic Ocean en route from Jacksonville to San Juan, Puerto Rico
KAYAK.co.uk: Sheep happens
Advertising Agency: Jung von Matt/Spree, Berlin, Germany
Executive Creative Director: Till Eckel
Creative Directors: Florian Schwalme, Marc Isken
Art Director: Christian Kies
Copywriter: Patrick Klebba
Agency Producers: Julia Cramer, Matthias Van de Sand
Account Managers: …read more
Source: Ads Of The World
Recent Comments