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Scholz & Friends storniert leere Todesanzeigen
Nach der Nachricht vom Tode Helmut Kohls erschien die Schaltung der Anzeige für Verkehrssicherheit nicht mehr angebracht. …read more
Source: WUV
Toy stories
For most people, refugees children are just a news headline. These children, however, used to have lives similar to ours. Their toys can attest to that.
People cannot identify with what they haven’t experienced. Refugee children are nothing but a headline for some …read more
Source: Ads Of The World
Woche 24: Schweizer Mac-Nutzer im Visier
19Ransomware-Autor pfuscht beim Programmieren, Fake News gibt’s auch as-a-Service und eine abgelaufene Domain wird zum Einfallstor für Smartphones. Die Redaktion hat die Neuigkeiten zu Cybercrime und Cybersecurity der Woche zusammengefasst.
Source: Netzwoche
Apple: Earth - Shot on iPhone
The 'Covfefe Act' is now a thing that exists, because of course it does
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Today in “things we really wish didn’t need to happen,” Democratic Representative Mike Quigley has introduced the Covfefe Act.
No, we’re not kidding.
The Illinois congressman shared a statement on his website on Monday morning explaining that the Presidential Records Act has been expanded to include any social media posts shared by the President of the United States, not just posts shared from the official @POTUS accounts.
According to Quigley, the “COVFEFE” Act stands for “Communications Over Various …read more
Source: Mashable
After Breakup, Havas Says 'Adios' to Dos Equis in Full-Page Ads
Dos Equis might be dropping Havas Worldwide for Droga5, but the agency isn’t going out quietly. In a full-page print ad in Ad Age’s June 12 issue, the agency says “Adios” to the brand in big bold lettering above a lengthy list of awards that the Most Interesting Man in the World campaign won since debuting in 2006.
The ad, which is also running in print in Adweek and The New York Times, reads
Adios, mis amigos. The Most Interesting Man in the World campaign has always been about bravery from its groundbreaking inception through years of innovation to the moment we chose to part ways. Thank you to our partner, Heineken, for allowing us to co-create one of the most iconic and awarded campaigns in history one that also drove sales spectacularly.
Dos Equis might be dropping Havas Worldwide for Droga5, but the agency isn’t going out quietly. In a full-page print ad in Ad Age’s June 12 issue, the agency says “Adios” to the brand in big bold lettering above a lengthy list of awards that the Most Interesting Man in the World campaign won since debuting in 2006.
The ad, which is also running in print in Adweek and The New York Times, reads
Adios, mis amigos. The Most Interesting Man in the World campaign has always been about bravery from its groundbreaking inception through years of innovation to the moment …read more
Source: AdAge
Hype um Frankfurts Aufstieg: Der neue Mainstream
Bembeltown war gestern, Deutschlands Finanzhauptstadt wird gehypt wie nie. Vor allem dank eines Netzwerks jüdischer Hipster, die die Banker fast vergessen lassen. …read more
Source: MM Konstkompass
Was macht eigentlich ein ... Data Evangelist?
Magische Fähigkeiten hat Andy Cotgreave sicher nicht – trotz seines Wunschjobs Magier. Stattdessen kümmert er sich darum, dass wir lernen, was uns Zahlen erzählen wollen. …read more
Source: WUV
Weibo blocked users from posting photos on Tiananmen Square anniversary
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Weibo, China’s version of Twitter, blocked millions of its overseas users from posting pictures or video yesterday, on the anniversary of Tiananmen Square.
The ban over the weekend was simply announced as a “systems update,” but people noticed that local users were also not able to change their profile information, nor post photos or videos in comments.
The Tiananmen Square Massacre was a pro-democracy protest that took place in 1989, when the Chinese military, armed with rifles and tanks, killed at …read more
Source: Mashable
In a World Where Everything is Digital, the Word Loses Meaning
Think bragging about your digital chops will still give you an edge in years to come? Think again.
A new Global Digital Outlook Study released by digital-agency society SoDA and Forrester found that more than three-quarters of client-side marketers and agency leaders believe the term “digital” will disappear within five years as a meaningful differentiator.
The report included responses from 90 client-side marketing and tech leaders and 126 agency executives, primarily from mid-sized digital agencies. Some of them think the term is already dunzo: Just over half (54%) of client-side marketers said the term digital is still a meaningful way to differentiate agencies and marketing activities related to technology while 27% of agency leaders feel the term has lost relevance.
Think bragging about your digital chops will still give you an edge in years to come? Think again.
A new Global Digital Outlook Study released by digital-agency society SoDA and Forrester found that more than three-quarters of client-side marketers and agency leaders believe the term “digital” will disappear within five years as a meaningful differentiator.
The report included responses from 90 client-side marketing and tech leaders and 126 agency executives, primarily from mid-sized digital agencies. Some of them think the term is already dunzo: Just over half (54%) of client-side marketers said the term digital is still a meaningful way to differentiate …read more
Source: AdAge
Theresa Mays Pläne im Kampf gegen Terror: Schlachtfeld Internet
Für Radikale sei das Internet der perfekte Rückzugsort, klagt Theresa May nach den Anschlägen von London. Die britische Premierministerin deutet umfassende Pläne an, wie Staaten das Netz überwachen sollen. …read more
Source: MM Konstkompass
Municipalidad de Vicente López: Underwater Damage - Tire
Woche 22: Die Angst vor Malware führt zu Malware
Cyberdiebe bestehlen erneut Cyberdiebe, chinesischer Feuerball zombifiziert Web-Browser und ein Zero-Day-Lücken kann man neu auch im Abo beziehen. Die Redaktion hat die Neuigkeiten zu Cybercrime und Cybersecurity der Woche zusammengefasst.
Source: Netzwoche
FCB Brasil mogelt sich in São Paulo Fashion Week
Mit Botschaften auf nackter Haut, die nur im Blitzlichtgewitter zu sehen sind, überraschte FCB auf der São Paulo Fashion Week. …read more
Source: WUV
Gym rats will love this self-ventilating shirt
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A team of MIT researchers created a workout suit with ventilating flaps that open when the wearer sweats and gets hot. The flaps are lined with live microbial cells that shrink and expand with changes in heat and humidity. Read more…
More about Science, Mashable Video, Hot, Science And Technology, and Research …read more
Source: Mashable
"Media? Kann im Prinzip jeder"
Mediaagenturen müssen aufpassen, dass sie sich nicht selbst abschaffen. W&V-Kolumnist Thomas Koch über einen Markt, der außer Kontrolle gerät. …read more
Source: WUV
Gewinn- und Margenvergleich der Autobauer: Volkswagen gibt Gas, doch Suzuki baut profitabler
Der Dieselskandal mag das Image der Kernmarke VW drücken, doch insgesamt produziert der Volkswagen-Konzern hohe Gewinne am laufenden Band. Das zeigt eine Studie der Unternehmensberatung EY. Bei der Gewinnmarge führen jedoch die Premiumautobauer BMW und Daimler. …read more
Source: MM Konstkompass
Hampton Creek Founder Talks Squelched Investigation, Company Valuation and New Design
Hampton Creek’s packaging makeover may help the vegan products maker distance itself from controversial headlines and a pinch of government scrutiny.
In August, a Bloomberg story suggested the Just Mayo maker hired contractors who bought lots of the product off store shelves, dragging the company into the spotlight. A month later, Bloomberg Businessweek ran an in-depth expose. Those pieces were not the first to raise questions about Hampton Creek or its founder and CEO, Josh Tetrick. The U.S. Securities and Exchange Commission and Justice Department even looked into possible securities violations and criminal fraud, inquiries Tetrick announced in March had been dropped. He’s moving on.
“It’s hard to go through stuff in general without learning something,” Tetrick said when asked about those issues. “Things just worked themselves out.”
Hampton Creek’s packaging makeover may help the vegan products maker distance itself from controversial headlines and a pinch of government scrutiny.
In August, a Bloomberg story suggested the Just Mayo maker hired contractors who bought lots of the product off store shelves, dragging the company into the spotlight. A month later, Bloomberg Businessweek ran an in-depth expose. Those pieces were not the first to raise questions about Hampton Creek or its founder and CEO, Josh Tetrick. The U.S. Securities and Exchange Commission and Justice Department even looked into possible securities violations and criminal fraud, inquiries Tetrick announced in March had been …read more
Source: AdAge
Freenet liebäugelt mit der Schweiz
Freenet hat Interesse an Zukäufen im Ausland. Der Schweizer Markt sei besonders attraktiv.
Source: Netzwoche
Red Nose Day: The Love Actually Reunion 14 Years in the Making
Actors: Patrick Dempsey, Colin Firth, Hugh Grant, Keira Knightley, Andrew Lincoln, Laura Linney, Liam Neeson, Bill Nighy
Forget Chucky. Today's Tech Toys Are Much Scarier (for Marketers)
They’re cute and fun, they answer “Why” questions with more patience than most parents, and they keep kids occupied for hours on end. But are tech toys a danger for kids?
As internet-connected products gain in popularity with both children and parents, toy marketers are grappling with the challenges of selling products that could be hacked, opening the door to privacy concerns and PR disasters.
“If you’re traditionally a toy company and now you’re adding this layer of connectedness, you’re wading into areas you know nothing about,” said Michele Martel, an attorney who runs consultancy Martel Media House. “You’re not a tech company, but you’ve become one because now you’re an Internet-of-Things company.”
They’re cute and fun, they answer “Why” questions with more patience than most parents, and they keep kids occupied for hours on end. But are tech toys a danger for kids?
As internet-connected products gain in popularity with both children and parents, toy marketers are grappling with the challenges of selling products that could be hacked, opening the door to privacy concerns and PR disasters.
“If you’re traditionally a toy company and now you’re adding this layer of connectedness, you’re wading into areas you know nothing about,” said Michele Martel, an attorney who runs consultancy Martel Media House. “You’re not a tech …read more
Source: AdAge
6 of our favorite moments from the Billboard Music Awards
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The 2017 Billboard Music Awards could probably be described in a single word (“Drake”), but the night of star-studded musical performances and award distribution had plenty more to offer. Check out the six best moments from the 2017 Billboard Music Awards below.
1. Nicki Minaj completely slaying
One of the most decorated artists in Billboard history (??) was relentlessly fierce in a performance featuring Lil Wayne, Jason DeRulo, and a …read more
Source: Mashable
Idahos heiße Quellen: Traumtour für Mountainbiker
Wechselbad inklusive: Wer sich in Idaho zum Radwandern auf den Sattel schwingt, sollte die Hot Springs Mountain Bike Route wählen. Die quellenreichste Etappe der anspruchsvollen Tour verläuft entlang des Boise River. …read more
Source: MM Konstkompass
Radio SulAmérica Paradiso FM: Sound Penalty
Our campaign is a direct intervention in each one of Paradiso’s radio user’s app transmission. Whenever the listener is driving, the app measures their speed and the car’s location. This way, if the driver goes over the speed limit, the radio transmission …read more
Source: Ads Of The World
Schweizer Team gewinnt Start-up-Wettbewerb
Team Skipper aus der Schweiz hat bei einem Wettbewerb für Start-ups gesiegt. Es gewann 8000 Euro und Betreuung durch Bearingpoint.
Source: Netzwoche
BBDO verliert Kreativchef Darren Richardson an Havas
Das Havas-Network hat überraschend den bisherigen Kreativchef der BBDO-Gruppe in Düsseldorf abgeworben. …read more
Source: WUV
Leslie Jones and Kyle Mooney see their relationship tested on 'SNL'
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Leslie Jones didn’t just steal Kyle Mooney’s virginity; she also stole his heart.
When we last saw the Saturday Night Live couple it was early days for their relationship. There was some minor jealousy over Leslie’s close relationship with fellow cast member Colin Jost, but we were led to believe that the Jones/Mooney coupling would persevere.
It’s now six months later. Somehow, Leslie and Kyle have a school-aged kid named Lorne. Their relationship is still going, but there are issues. Leslie is busy while Kyle… isn’t. She’s also still alarmingly close …read more
Source: Mashable
Digitales Ticketing: Deutsche Bahn will die Fahrkarte abschaffen
Die Deutsche Bahn will das digitale Ticketing einführen. Der Fahrgast würde dann per WLAN registriert und automatisch abgerechnet. Das klassische Ticket wäre damit Geschichte. Und was würde aus den Schaffnern? …read more
Source: MM Konstkompass
Volkswagen: Guy
Retail Fails: How Big Chains Plan to go From Bad to Better
The retail tailspin continued last week when big chains including Macy’s, Kohl’s and JC Penney reported first-quarter sales declines. On earnings calls, brands suggested better marketing would help reverse the slide. But analysts aren’t so sure and predict more store closures than the hundreds already announced.
“The problem with some of these stores is too much sameness the brands aren’t special enough,” said Oliver Chen, retail analyst at Cowen & Co. “These stores need to reinvent themselves.” He noted more personalized marketing, better products and radical changes to the store experience could help the situation.
Here’s what to expect later this year from America’s biggest retailers:
The retail tailspin continued last week when big chains including Macy’s, Kohl’s and JC Penney reported first-quarter sales declines. On earnings calls, brands suggested better marketing would help reverse the slide. But analysts aren’t so sure and predict more store closures than the hundreds already announced.
“The problem with some of these stores is too much sameness the brands aren’t special enough,” said Oliver Chen, retail analyst at Cowen & Co. “These stores need to reinvent themselves.” He noted more personalized marketing, better products and radical changes to the store experience could help the situation.
Here’s what to expect later this …read more
Source: AdAge
Woche 19: Wenn Malware-Scanner Malware installieren
Schweizer finden Spionage-Tool in HP-Rechner, Malwarebytes warnt Mac-Nutzer, und falsche Finger überlisten Fignerabdruckscanner. Die Redaktion hat die Neuigkeiten zu Cybercrime und Cybersecurity der Woche zusammengefasst.
Source: Netzwoche
Grey gibt den Standort Berlin auf
Seit dem Weggang von Matthias Meusel, dem alleinigen Geschäftsführer, war über die Schließung des Hauptstadt-Standorts spekuliert worden. Jetzt ist es amtlich. …read more
Source: WUV
Workfor: The chosen dot
Looks like a bright colored geometric nonsense, doesn’t it? Let me congratulate you. You are wrong.
This little gem of bliss is not less than a sensible blockbuster about the drama and success of a yellow dot. Join us as we embark on a rollercoaster of …read more
Source: Ads Of The World
Nicki Minaj gives straight-A students a generous Twitter surprise
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Fans of Nicki Minaj piled on with internet praise this weekend after the artist offered to pay college-related expenses for students with straight A’s.
Minaj responded to dozens of requests on Twitter from fans seeking hundreds or thousands of dollars to pay down student loans or cover the costs of books or online courses.
People tweeted photos of their stellar report cards and explained their financial circumstances.
Show me straight A’s that I can verify w/ur school and …read more
Source: Mashable
At Cannes, 8 Jury Presidents and 43.5% of Judges Are Women This Year
The number of female judges at the Cannes Lions International Festival of Creativity has doubled in the last five years to 43.5% for next month’s festival, and for the first time, eight of the 23 jury presidents will be women.
This has been a hot-button issue for years. Until 2014, just one in five Cannes judges were women, and there were only one or two female jury presidents each year.
Since then, the festival has introduced programs like See It Be It, which invites 15 future female creative leaders to the festival each year, and added the Glass Lions category in 2015 at the suggestion of Facebook’s Sheryl Sandberg and LeanIn.org to recognize work that promotes more equal gender representation. This year, the festival has agreed to caution jurors not to recognize work that reflects gender bias.
The number of female judges at the Cannes Lions International Festival of Creativity has doubled in the last five years to 43.5% for next month’s festival, and for the first time, eight of the 23 jury presidents will be women.
This has been a hot-button issue for years. Until 2014, just one in five Cannes judges were women, and there were only one or two female jury presidents each year.
Since then, the festival has introduced programs like See It Be It, which invites 15 future female creative leaders to the festival each year, and added the Glass Lions category in 2015 …read more
Source: AdAge
Woche 18: McAfee zeigt das wohl sicherste Handy der Welt
Melani warnt vor Mails mit falschen Absendern, DDoS-Erpresser finden Nachahmer in der Schweiz, und eine Ransomware aus Tolkiens ‘The Lord of the Rings’. Die Redaktion hat die Neuigkeiten zu Cybercrime und Cybersecurity der Woche zusammengefasst.
Source: Netzwoche
Festival of Media Global: Heiße Diskussion um Facebook und Google
Beim Festival of Media Global dominieren die Themen Transparenz, TV und Daten. Chris Le May von DataXu gibt einen Ausblick auf das, was Anfang kommender Woche in Rom diskutiert wird. …read more
Source: WUV
Rarely seen photos record World War II in brilliant, immersive color
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December 1942
An Auxiliary Territorial Service (ATS) ‘spotter’ at a 3.7-inch anti-aircraft gun site.
Image: Imperial War Museums (tr 453)
Though color photography was invented decades before World War II, it was still a rather niche process, more complicated and expensive than black-and-white photography.
The scarcity of color film was compounded by the hazards of shipping in wartime and the difficulties of reproduction and printing.
Nevertheless, thousands of color images were created during the global conflict. 3,000 of those were assembled by the British Ministry of Information and eventually ended up in the collections of …read more
Source: Mashable
Staatsanwalt ermittelt gegen Investor Malte Hartwieg: Anlageberater "bereit, ins Gefängnis zu gehen"
Source: MM Konstkompass
How Magazines Covered Trump's First 100 Days
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President Donald Trump no doubt inspired lots of brand creativity during his first 100 days as POTUS. He’s also provided plenty of fodder for magazine art directors and editors, who created a host of searing covers, shedding light while asking important questions about this administration’s role since 45 took office (with some exceptions). Here’s a handful of covers that got people talking.
Der Spiegel: “America First”
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President Donald Trump no doubt inspired lots of brand creativity during his first 100 days as POTUS. He’s also provided plenty of fodder for magazine art directors and editors, who created a host of searing covers, shedding light while asking important questions about this administration’s role since 45 took office (with some exceptions). Here’s a handful of covers that got people talking.
Der Spiegel: “America First”
Source: AdAge
Copenhagen Pride: Gender Free Internet
Denmark is one of the first countries in the world to stop defining being transgender as a mental illness. But the gender struggle does not end there.
With Gender Free Internet Copenhagen Pride give people all over the world respect and recognition by making it possible …read more
Source: Ads Of The World
Woche 17: Ätherische Malware im Arbeitsspeicher
Link-11 warnt vor DDoS-Erpressern, Ransomware-Angriffe nehmen zu und die Lösegeldforderungen ebenfalls. Die Redaktion hat die Neuigkeiten zu Cybercrime und Cybersecurity der Woche zusammengefasst.
Source: Netzwoche
Beim ADC gibt's jetzt bis zu fünf Grands Prix
Für den Kreativclub kommt es einer kleinen Sensation gleich: Beim diesjährigen ADC-Wettbewerb kann es zum ersten Mal mehr als einen Grand Prix geben. Jury-Chairman wird Erik Spiekermann. …read more
Source: WUV
Serviceplan holt Dimitri Guerassimov und Fabien Teichner für Paris
Mit Dimitri Guerassimov und Fabien Teichner kommen zwei Kreative zur Serviceplan-Gruppe, die aus Serviceplan Paris eine Top-Adresse für Kreation machen sollen. …read more
Source: WUV
Andreas Gottselig gründet eine Agentur für christliche Kommunikation
Der Grafikdesigner Andreas Gottselig hat sich mit Hadi Geiser einen Kreativpartner geholt und sein Werbebüro nochmals neu begründet. Gottselig, Agentur für christliche Kommunikation, wirbt vor allem für konfessionelle Kunden. Wie es dazu kam. …read more
Source: WUV
Zalando bündelt Media-Etat bei OMD
Die Fashion-Plattform Zalando konsolidiert ihre Mediabudgets beim Media-Network OMD. …read more
Source: WUV
Verbände starten Gattungskampagne für Werber-Nachwuchs
Die erste Gattungskampagne der großen Branchenverbände für die Werbebranche startet am 17. Mai. W&V Online präsentiert hier das Konzept vorab. …read more
Source: WUV
Top 10: Die Datenstrategen der Agenturen
Von A wie Axel Averdung bis Z wie Chriso Zonnev: 10 Agentur-Manager, die Big Data beherrschen und den Markt in den kommenden Jahren prägen werden. …read more
Source: WUV
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