Goodby, Silverstein & Partners suffered a blow to its creative soul with the passing of Claude Shade, who died after a short-lived battle with cancer last night at the age of 62.

Mr. Shade, who joined the agency nearly 20 years ago in 1997, was a polymathic figure whose talents couldn’t be squeezed into a traditional title. He toggled between the role of photographer, art director and daredevil — known for taking all kinds of creative risks.

“We always had a hard time giving him a title because he was a five-tool artist,” said Goodby Silverstein Co-Founder Jeff Goodby. “He …read more

Source: AdAge