Package design including bags, cups and napkins.

The “Crumb Oracle” predicts your day with cheeky sayings. Just open a web app and enter a word describing the image formed by scattered leftovers from your last pretzel.

With a little imagination a horse can be recognized in these crumbs, for example.

“Sharing is for Facebook.” One of the posters at the Brezelkönig food stands, changed on a monthly basis.

“The reincarnation bananas dream of.”

Works shown created at Havas Worldwide Zurich in collaboration with: Tim Boin, Ivan Madeo, Florian Birkner, Christina Wellnhofer, Sarah Kahn, Fabian Baer, Luca Schneider